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Allard USA Names New CEO

by The O&P EDGE
January 7, 2025
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Allard USA, a subsidiary of Allard Support For Better Life, appointed Jonas Holmstedt as its new CEO, effective January 1, succeeding Dennis Williams.

Holmstedt’s journey with Allard began in 2012 when he served as an advising attorney for global distributor relations. In 2017, he officially joined the Allard companies as a board member of Camp Scandinavia, and from 2021 as a board member of Allard Support for Better Life.

“I have had the privilege of working closely with Jonas on numerous projects over the past 12 years,” said Peter Allard, sole owner and president of privately held Allard Support for Better Life. “He deeply understands our mission of ‘Support for Better Life’ and consistently demonstrates exceptional leadership and a true passion for the industry we serve.”

Holmstedt, an attorney with a focus on international business law, is based in Allard’s Texas office.

Williams will transition to the role of senior advisor for Allard Support for Better Life. He will focus on acquisition opportunities and the continued growth of Allard SmartFAB services.

 

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