Although this article deals mainly with doing
business with French firms, the experience gained can lead to lead
to doing business in other countries. When doing business abroad,
ask yourself, What effect does the countrys history and its place
in the world economy have on conducting business? What about
typical organizational dynamics and power structure?
It often helps to understand the evolution of circumstances leading
to the current environment. To gain understanding of the French
culture, you must understand their view of history–the role of
France and the US.