Orthotic Holdings Inc. (OHI), Ronkonkoma, New York, announced that Russell Hornfisher has joined its business development team as O&P channel manager.
Immediately prior to joining OHI, Hornfisher was a 15-year veteran of Becker Orthopedic, Troy, Michigan, where he served as director of sales and marketing. He also served as vice president for both Orthotic and Prosthetic Group of America (OPGA), Waterloo, Iowa, and U.S. Rehab, Waterloo, as well as on the American Orthotic & Prosthetic Association (AOPA) board eight years and as chairman of its National Assembly committee for six years.
“I’ve personally known Russ for nearly his entire career in O&P, and I can think of no one better qualified to lead OHI’s efforts in this increasingly vital market,” said OHI CEO Ivan Sabel.